Making cases
More than ever, making the case for public investment to support place economies requires both robust evidence and effective advocacy. GENECON has a distinguished national track record in applying advanced appraisal techniques in preparing business cases for investment in complex capital projects and local economic growth programmes.
Accessing highly competitive funding streams such as the Local
Growth and Stronger Towns Funds and other sources requires clear
evidence of private sector leverage and technically sound
approaches to economic impact assessment and cost-benefit
analysis. The Local Growth Fund, operated via LEPs under
Growth Deals, has created opportunities to unlock key
investments to deliver new infrastructure, jobs and
housing. Clarity of objectives and outcomes for communities
and local economies needs to be backed by incisive analysis,
advanced appraisal methodologies and effective presentation to
support the investment case.
GENECON offers extensive knowledge of public-sector
decision-making processes and economic appraisal methodologies. Our
work has secured funding approvals for some of the most significant
growth and regeneration projects across the UK, at all levels of
Government including Departmental and HM Treasury, and we have
regularly presented cases on behalf of our clients at senior level
decision forums. We work with project promoters to develop robust
business cases and with LEPs and Combined Authorities as project
appraisers to scrutinise investment proposals in terms of
value for money.
Key to our success in making cases is in the art of our
strategic advocacy, the science of our clear analysis and deep
understanding of 'Green Book' appraisal methodology and the
collaboration in working as partners with our clients to drive
results. Our core 'Making Cases' services are detailed below.
Making cases services
Feasibility & business cases
Feasibility & business cases
Future local growth requires innovative solutions. But key project proposals need to be fully tested in terms of feasibility, market and cost risks and delivery prospects.
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'Green Book' Appraisals

'Green Book' Appraisals
Making the case for public funding in place economies involves critical appraisal of the effectiveness of a proposal in delivering policy objectives and its efficiency in value for money terms.
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Economic impact assessment

Economic impact assessment
Assessing the economic impact of project investments requires effective techniques to define impact mechanisms and measure likely outputs and outcomes.
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Funding strategies and bids

Funding strategies and bids
Successful funding strategies and bids require well conceived business cases and strong and well evidenced advocacy documents - and only the most compelling cases will succeed.
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